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Another Case of DMCA Misuse

October 8th, 2009 Dallas 2 comments

Here we go again.

The DMCA has yet again been used in an attempt to squelch free speech and fair use, this time by Ralph Lauren. A post last month on Boing Boing featuring an advertisement in which a model had been photoshopped with bizarre proportions has drawn the ire of Ralph Lauren’s lawyers.  Soon after posting the ad, Boing Boing ISP, Canada’s Priority Colo, received a DMCA takedown notice, apparently citing a copyright violation.

Either these guys haven’t heard of fair use or they’re so embarrassed they’ll do anything to cover up this blunder.  Perhaps someone should introduce them to the Streisand Effect.

In response to the takedown letter, Cory Doctorow, co-editor of Boing Boing, posted:

So, instead of responding to their legal threat by suppressing our criticism of their marketing images, we’re gonna mock them. Hence this post.

You can read the original article here.

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